Every single brand, whether it be a solopreneur with a home-based business or a multinational corporation spanning the globe, has an ideal client. And this client avatar informs all of the decisions t...
Many boutique fitness studio owners feel pressured to do ALL things social media but when you are already doing ALL the other things inside your business, you frankly do not have time for that! ā...
Referrals play a massive part in the growth of your client base and you probably already know that word of mouth is how many of your best clients find you
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But what if I told you there are way...
Your education in Pilates certainly taught you what you needed to know about the body and the method. But chances are, you didnāt receive many lessons on metrics and data measurement.Ā
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Make n...
When you started your studio business, you probably were mostly focused on getting clients on the schedule.
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And rightly so - that is #1 priority
And what sometimes happens, a little down the...
šFinding teachers and staff has become a real challenge for so many boutique fitness studio owners.Ā
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šHiring is a great big topic and there are lots of considerations to make throughout the e...
You wear a lot of hats - inside the studio youāre a teacher, a leader, a manager, a scheduler, marketer, youāre also HR, maintenanceā¦ and I know Iāve left a few off that list!
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But thatās not ...
It's pretty standard practice in boutique fitness to attract clients to your business with some kind of introductory offer. But not all intro offers are created equal.Ā
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A good intro offer wil...
Wondering what it takes to take a studio to success in less than 8 months?
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Stephanie Tirdel from Sthiel Pilates and Movement Center is sharing her journey in this episode of The Pilates Busin...
TRUTH: Mastering your marketing brings OPPORTUNITY.Ā
When youāre effectively able to articulate the value of what you have to offer, you can finally develop a marketing plan that works for you a...
There are so many different ways to work with your clients and I love bringing Inspired Studio Owners onto the show to share the unique ways they work with their clients.
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Iām joined by Carmen...
Building a brand that gets seen and heard above the noise is a real challenge. š
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This is especially true in the current climate, which is steeped with intense competition AND the opportunity ...
